Coffee. 83% of us drink at least a cup a day. It helps us function. It provides a moment of solitude. It builds community. Some of us lie in bed at night thinking about the cup we will brew in the morning. But what exactly makes this drink so special? Why is it the second most traded commodity (after oil) in the international community? Do you know where your beans or grounds are sourced? Does your current provider help you understand the chemistry of their bean? Can they tell you how the crop is processed?
Altitude, geography, geology, and the climate are just a few factors that determine the flavor and quality of the coffee you consume. Do you know the source of yours? Coffee is a personal ritual where tastes vary. The coffee bean itself has over 800 chemical properties. All the factors, from the source of origin to the roast method will determine the final product you pour into your favorite cup. Have you thought about what makes your coffee special? Does it excite you? Does each sip make you think, “wow, that was excellent”? Shouldn’t something you do every day or routinely be engaging and inspirational?
Perhaps you have narrowed down your flavor palate to your favorite roast. The standard terms, French, Italian, Breakfast Blend, Donut Shop, are helpful but not enough. While the roast is important, the other factors shouldn’t be taken lightly. (No pun intended; we love dark roasts!) Yes, fundamental changes take place during the roasting process. How long is temperature applied to the batch? Is it uniform throughout the roast? Is the temperature or length of roasting consistent? How is the heat applied? Heat causes chemical alterations that will determine the eventual flavor of your brew.
A small batch roast maximizes the best qualities of the bean bringing you a more robust and fulfilling experience.
Imagine a batch of beans spinning around in a horizontal drum. The drum provides the heat. Keep adding beans and increase the size of the drum. At what point does the batch get so large that the beans in the center get a different heat than those on the outside? Also consider that the typical roast process only lasts 11-15 minutes. Is that enough time for a large batch to evenly and consistently apply perfectly regulated heat throughout the batch? While labor-intensive, a small-batch roast provides the optimal heat range to the highest proportion of beans. The result is greater consistency across the flavor profile.
It is possible to experience a “wow moment” every time you drink a cup of coffee. An artisan equipped with the best tools, the highest quality materials, and expertise produces the optimal product. Coffee roasting is a craft. But not all craftsmen are equal. Why settle? Get inspired today with a cup of small-batch roasted, craft coffee from Philosophical Grounds. We roast 15 pounds per batch in a top-of-the-line Diedrich roaster. We temperature regulate the roast at all stages using algorithm-controlled flavor profiles. Our roasts are consistent and fresh. We ethically source our beans for sustainability from single-origins. Trust us, the flavor is worth the effort. We know, because we sample every roast. We hope our source of inspiration can become yours.